Herald Sun - Switched On - - COVER STORY -

In­spired by the suc­cess of “The Sharks” on Chan­nel 10’s new re­al­ity show Shark Tank? Steve Bax­ter shares the se­crets to his own bril­liance in busi­ness.

My busi­ness motto is … Do busi­ness you are proud of.

The best deal I made was … On Shark Tank. It is a great busi­ness with an awe­some en­tre­pre­neur. I’d love to tell you more, but you’ll need to watch!

The best $100 I ever spent was on … Buy­ing ac­count­ing soft­ware for my first busi­ness, learn­ing how to use it. If you don’t know your num­bers, then you’re in trou­ble.

The one mis­take I’m glad I made in busi­ness was … To ig­nore the “ex­perts” who told me my first busi­ness would fail. Some­times you have to go with your gut.

The cra­zi­est pitch I ever made was for … The $11,000 I needed to start my first busi­ness from the bed­room of a rented house, while I was still a full-time sol­dier. I had to con­vince my wife to let me spend the home loan de­posit we’d saved for.

My great­est suc­cess has been … My fam­ily. I have a won­der­ful wife and a gor­geous daugh­ter. Busi­ness wise in terms of sheer mon­e­tary re­turn, PIPE Net­works, but for sheer pride it is In­door Sky Dive Australia. To take two hon­est, hard­work­ing blokes, back them, help them list on the Aus­tralian Stock Ex­change and see them suc­ceed is be­yond com­pare.

The one piece of busi­ness ad­vice I’d give is … Never spend a dollar to save 50 cents.

The worst busi­ness de­ci­sion I ever made was … Ex­it­ing my first busi­ness too early when I sold to Mal­colm Turn­bull’s Oz-Email. I could have held out for longer and a bet­ter val­u­a­tion. Luck­ily it didn’t work out too bad for me in the end.


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