Today’s Seniorpreneurs are ahead of the game according to the Future State Report
According to the Future State Report: NSW 2056 released yesterday, the entrepreneurial seniors of today are ahead of the game, and more should be looking at starting a small business as the ageing population increases. In line with the report’s findings, recent research has shown this age group is the fastest growing segment of entrepreneurship, which has led to the development of the term ‘seniorpreneur’.
Some seniors start their own business to overcome age discrimination, some do it because their superannuation is not enough, and many launch a business because they aren’t interested in retiring and see work as the key to active, healthy ageing and remaining engaged with the community. NSW resident Clive Wilbraham found himself in a precarious position,
when at age 55, he left his IT job. “I suddenly realised how hard it would be to get a job at my age”, he says, “I still had so much to offer, and didn’t see retirement as an option”.
He started looking into small business franchises, purchased a Jim’s Pool Cleaning franchise, and became the franchisor for the business in NSW.
Ten years later, Clive has built an incredibly successful business, he is now franchisor for four Jim’s Pool Care franchises, as well as running his own franchise. He is about to turn 66 and has no plans of giving up work any time soon. With more of the population working past retirement age, seniorpreneurs like Clive help to change the stigma of seniors in the workforce.
For further information or to speak with Clive Wilbraham, please contact Kate Taperell, dmcprmedia | p: 02 9550 9207.