Chris moved from Autodesk to oversee Mischief’s bright future…
Is Mischief’s acquisition part of a bigger vision for the future of The Foundry?
The core Foundry business is focused on industry professionals in VFX, design and games, so the Made With Mischief subsidiary is a step towards a broader artistic presence. This makes sense because there are so many artistic tools that shouldn’t be restricted to the pro market. Drawing needs to be accessible and affordable.
Will we see a dedicated mobile version of Mischief?
We are very interested in bringing Mischief to mobile, so this is something that Sarah [Frisken, Mischief’s creator] and team are looking into. Mobile devices are big parts of our lives and satisfy so many creative needs. There are a lot of artistic apps out there, but we think we can bring something special to the mix.
What do you think Mischief’s niche is among creative software?
Mischief is a go-to sketching and drawing tool, so it doesn’t pretend to be an all-in-one graphic art package. What many users have told us is that they love the simplicity and the responsive feel for drawing. We think Mischief’s feel and the freedom of an infinite canvas can find a place in many people’s creative process.
What’s to stop Mischief’s fresh approach to creativity being emulated by rival art and design software developers?
I think every package out there adds features and duplicates functionality based on what users want, but in some ways this is a bit of a curse because packages can become easily bloated, defocused, and complicated. Mischief is still young and our hopes are to build on it in a way to offer distinctive qualities without compromising on its simplicity.