Chris Che­ung

ImagineFX - - Reviews -

Chris moved from Au­todesk to over­see Mis­chief’s bright fu­ture…

Is Mis­chief’s ac­qui­si­tion part of a big­ger vi­sion for the fu­ture of The Foundry?

The core Foundry business is fo­cused on in­dus­try pro­fes­sion­als in VFX, de­sign and games, so the Made With Mis­chief sub­sidiary is a step to­wards a broader artis­tic pres­ence. This makes sense be­cause there are so many artis­tic tools that shouldn’t be re­stricted to the pro mar­ket. Draw­ing needs to be ac­ces­si­ble and af­ford­able.

Will we see a ded­i­cated mo­bile ver­sion of Mis­chief?

We are very in­ter­ested in bring­ing Mis­chief to mo­bile, so this is some­thing that Sarah [Frisken, Mis­chief’s cre­ator] and team are look­ing into. Mo­bile de­vices are big parts of our lives and sat­isfy so many cre­ative needs. There are a lot of artis­tic apps out there, but we think we can bring some­thing spe­cial to the mix.

What do you think Mis­chief’s niche is among cre­ative soft­ware?

Mis­chief is a go-to sketch­ing and draw­ing tool, so it doesn’t pre­tend to be an all-in-one graphic art pack­age. What many users have told us is that they love the simplicity and the re­spon­sive feel for draw­ing. We think Mis­chief’s feel and the free­dom of an in­fi­nite can­vas can find a place in many peo­ple’s cre­ative process.

What’s to stop Mis­chief’s fresh ap­proach to cre­ativ­ity be­ing em­u­lated by ri­val art and de­sign soft­ware de­vel­op­ers?

I think ev­ery pack­age out there adds fea­tures and du­pli­cates func­tion­al­ity based on what users want, but in some ways this is a bit of a curse be­cause pack­ages can be­come eas­ily bloated, de­fo­cused, and com­pli­cated. Mis­chief is still young and our hopes are to build on it in a way to of­fer dis­tinc­tive qual­i­ties with­out com­pro­mis­ing on its simplicity.

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