Form fol­lows func­tion

ImagineFX - - Workshops -

An im­por­tant thing to ask your­self when adding some­thing to your de­sign is: does this con­trib­ute to what I want to con­vey? Does this el­e­ment help the viewer un­der­stand my char­ac­ter’s per­son­al­ity, does it sug­gest her back­ground? If the an­swer is no, it may be bet­ter to leave it out. Think of what your char­ac­ter does ev­ery day; is her physique adapted to th­ese tasks? If not, how does she com­pen­sate for it? Let the shapes you use tell the story you want to tell, rather than dis­tract your au­di­ence from it.

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