Ti­tus Lunter

The artist on how in­dus­try time con­straints force his hand

ImagineFX - - ImagineNation -

How common do you think it is for an artist to use other peo­ple’s images, in tech­niques such as pho­to­bash­ing?

I guess it re­ally de­pends on the in­dus­try. But in the film in­dus­try it mostly comes from the very quick turnover times asked of con­cept artists. The abil­ity to pro­duce highly re­al­is­tic images within just two to four hours is made pos­si­ble by us­ing pho­tos. There sim­ply isn’t the time to paint and ren­der ab­so­lutely ev­ery­thing.

Why do you think some con­sider this to be not proper art, or even de­cep­tive?

It’s ap­ples and or­anges, re­ally, since con­cept art isn’t an end prod­uct, whereas other forms are. Con­cept art is func­tional. We're not try­ing to make things to hang in a mu­seum, or pieces with a deeper mean­ing. We’re try­ing to de­liver a prod­uct and de­liver it on time. We’re a support role and should be seen as such – even though we’re all artists and we all want to make great and beau­ti­ful work.

What do you see as the line that should not crossed, both legally and morally?

It de­pends on how the art is ul­ti­mately go­ing to be used. If it’s in­ter­nal and you have 30 min­utes to make some­thing that needs to look su­per-real for a pre­sen­ta­tion, you some­times don’t have a choice. It doesn’t feel good and you don’t want to do it, but you’re there to con­vey an idea. That’s all. Not to make pretty pic­tures. But any­thing you want to have pub­lished or that you want to show to the world – that has to be yours, us­ing stock pho­tos and noth­ing else. But most of all, you have to be re­spect­ful.

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