FA­MIL­IAR TER­RI­TORY

Inside Franchise Business - - Contents -

How one fa­ther and son make their fran­chise work.

Fa­ther-and-son duo Peter and Si­mon Kelly own and run the Bal­catta (Western Aus­tralia) Min­ute­man Press fran­chise.

In­side Fran­chise Busi­ness chats with Si­mon Kelly, who opens up about the fran­chise busi­ness he runs with his fa­ther, and what he has learned along the way.

WHAT IS YOUR BUSI­NESS?

Our aim is to of­fer a one-stop shop for print, de­sign and pro­mo­tional re­quire­ments. This could in­clude busi­ness sta­tionery, signs, pro­mo­tional fly­ers and web­sites. We also of­fer can­vas, fine-art and pho­to­graphic prints.

WHAT YEAR DID YOU JOIN THE MIN­UTE­MAN PRESS FRAN­CHISE, AND

WHAT WAS YOUR BACK­GROUND?

We started with Min­ute­man Press in De­cem­ber, 2015. My fa­ther Peter had sold a suc­cess­ful gar­den prod­ucts busi­ness and re­tired to a farm in the south­west, but even­tu­ally moved back to the city and was run­ning a sta­tionery man­u­fac­tur­ing busi­ness where I was work­ing part time. I was also run­ning a small print­ing busi­ness out of one of the com­pany’s of­fices, and work­ing as a mu­si­cian.

Peter was look­ing to ex­pand the sta­tionery busi­ness. Newly mar­ried, I was look­ing for a more set­tled lifestyle. We had been in con­tact with Glenn Coyle, the Min­ute­man Press In­ter­na­tional re­gional vice-pres­i­dent for Western Aus­tralia. He was very help­ful and knowl­edge­able, and it just took a lit­tle while to find the right fit and the right tim­ing on our end.

WHY DID YOU CHOOSE TO BUY A MIN­UTE­MAN PRESS FRAN­CHISE?

The sta­tionery man­u­fac­tur­ing busi­ness we owned made us some­what fa­mil­iar with the print­ing in­dus­try. We were run­ning

the busi­ness with a dig­i­tal press, off­set press and large-for­mat print­ing. One of the most at­trac­tive as­pects to me was that Min­ute­man Press In­ter­na­tional has pro­pri­etary pric­ing and man­age­ment soft­ware called Flex that re­ally helps run the busi­ness. The sup­port and train­ing of­fered by Min­ute­man Press is also great.

WHAT IS THE MOST RE­WARD­ING THING

ABOUT RUN­NING YOUR BUSI­NESS?

The feel­ing of be­ing in charge of your own des­tiny is prob­a­bly one of the ma­jor ben­e­fits of run­ning your own busi­ness. Run­ning a fam­ily busi­ness also has many ad­van­tages. My wife and I have an eight­month-old child, so hav­ing flex­i­bil­ity with my work­ing hours has been im­por­tant.

Peter and his wife Trudy are also at an age where they are look­ing to re­tire, and they like to sneak off for a round of golf. We have great staff that can keep things run­ning smoothly when we aren’t around, but be­tween us we can gen­er­ally co-or­di­nate our sched­ules to make sure some­one is in the shop.

WHAT HAVE YOU LEARNED WHILE

WORK­ING WITH YOUR DAD?

I have been in­volved in the fam­ily busi­ness since a young age, so most of the things I have learned about run­ning a busi­ness have come from my par­ents. Also, my gen­er­a­tion is much more tech-savvy, so they some­times need my guid­ance in that as­pect of the busi­ness. It's nice to be able to help them with all the years they have spent rais­ing and men­tor­ing me.

HOW HAS THE SUP­PORT FROM MIN­UTE­MAN PRESS HELPED YOU?

Lo­cal sup­port has been very im­por­tant, es­pe­cially in the early days when we were still find­ing our feet in the print in­dus­try. Know­ing we can call on some­one from Min­ute­man for a sec­ond opin­ion or ad­vice is still very help­ful, and gives you great peace of mind if you ever run into any trou­ble.

The feel­ing of be­ing in charge of your own des­tiny is prob­a­bly one of the ma­jor ben­e­fits

of run­ning your own busi­ness.

DO YOU WORK WITH LO­CAL OR­GAN­I­SA­TIONS?

We think it is im­por­tant to share our good for­tune and give back to the com­mu­nity. We have pro­vided print for many char­ity events and fundrais­ers. We also work with non-profit com­mu­nity ra­dio sta­tions and of­fer spe­cial rates for in­de­pen­dent artists and mu­si­cians.

WHAT IS A TYP­I­CAL DAY LIKE?

Ev­ery day is dif­fer­ent, which is an­other rea­son why the print in­dus­try is ap­peal­ing. We be­gin the day with a pro­duc­tion meet­ing with our staff mem­bers where we go through all jobs in progress, quotes and any gen­eral is­sues that need at­ten­tion.

WHAT IS YOUR IDEAL DAY OFF

OR WAY TO RE­LAX?

Peter and Trudy are keen golfers so their ideal va­ca­tion is Bali, where they stay at a golf re­sort. I have spent most of my life trav­el­ling as a mu­si­cian, so these days I like to stay close to home when I have time off, es­pe­cially now we have a young child.

WHAT ARE YOUR NEXT

BUSI­NESS GOALS?

Our main goals for the rest of this year are sim­ply to con­tinue to grow the busi­ness by ex­pand­ing our cus­tomer base, and to search for new ways to run the busi­ness more ef­fi­ciently.

WHAT IS YOUR AD­VICE FOR PO­TEN­TIAL FRAN­CHISEES?

My ad­vice to po­ten­tial fran­chise own­ers would be to go for it, but to keep in mind that you will get out of it only what you put in. Pay at­ten­tion to de­tails and al­ways give the cus­tomer more than they ex­pect.

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