GTNA man­ager looks in new di­rec­tions

Kalgoorlie Miner - - NEWS - Te­gan Guthrie

A fresh di­rec­tion may be on the cards for the Gold­fields Tourism Net­work As­so­ci­a­tion as a new man­ager takes the driver’s seat.

Neil McGilp was elected as the new head of GTNA af­ter pre­de­ces­sor Mandi Warry de­cided to leave the as­so­ci­a­tion af­ter two years.

Hav­ing pre­vi­ously man­aged the Waltz­ing Matilda tourism fa­cil­ity in Queens­land and a tour op­er­a­tion in the Kim­ber­ley, Mr McGilp has a back­ground in prod­uct de­vel­op­ment and net­work­ing.

He said he be­lieved those two ar­eas could be the fu­ture for GTNA, which now operates mostly as a mar­ket­ing or­gan­i­sa­tion for tourism in the Gold­fields re­gion.

“I sup­pose that next level is de­vel­op­ing new prod­uct and not just sort of mar­ket­ing the ex­ist­ing prod­uct, but tak­ing what we have got to an­other level and try­ing to de­velop the tourism in the re­gion,” he said.

“We prob­a­bly need more pack­aged prod­uct … to go out into the mar­ket­place and have some­thing a lit­tle more to sell than ‘come to Kal­go­or­lie, come to the Gold­fields’.

“I think it is im­por­tant to look at how we can put to­gether not just sug­gested itin­er­ar­ies, but have some­thing you can sell peo­ple from a travel agent point of view, or an RAC WA per­son in a Perth of­fice.”

Mr McGilp sug­gested pos­si­bly com­bin­ing itin­er­ar­ies in the re­gion with the Golden Quest Dis­cov­ery Trail Guide­book to cre­ate a “no-has­sle” op­tion for in­ter­na­tional trav­ellers.

“We need some­thing where you can get in your car and you can take this pack­age and go to the Gold­fields and there is your ac­com­mo­da­tion, there is your en­try into this and that,” he said.

“That is what the in­ter­na­tional mar­ket is look­ing for.”

Mr McGilp and the GTNA team are in Al­bany for the Camper­van and Mo­torhome Club of Aus­tralia’s 30th na­tional rally.

Pic­ture: Mary Meagher

New GTNA man­ager Neil McGilp is hop­ing to de­velop new prod­ucts for the mar­ket­place.

Newspapers in English

Newspapers from Australia

© PressReader. All rights reserved.