KEY TO THE FUTURE
SOME people have nightmares of dropping their car keys down a lift shaft or a street drain, but chances are the traditional car key is soon to become as antiquated as the crank handle.
Today’s keys are mainly electronic devices that simply relay a signal to the car, unlocking its doors and allowing a push button to set the engine in motion.
So why cart it around with you when the same work can be done by a smartphone, or a Fitbit-like bracelet?
BMW sales director Ian Robertson, speaking at the recent Frankfurt Motor Show, questioned whether keys would really be missed.
“Honestly, how many people really need it?” he asked. “They never take it out of their pocket, so why carry it around?”
With keyless entry and start/stop now mainstream, the need for a physical key is becoming obsolete.
BMW is reviewing the possibility of transferring the key function via an app on their smartphones, something already available on some Teslas, and Jaguar has a waterproof bracelet available for active folk worried about losing their keys.
But what about phrases like ‘the key to success’? The ‘app to success’ just doesn't quite cut it.