12 BRAIN-FU­ELLED REA­SONS TO COM­MIT TO YOUR HEART-CEN­TRED BUSI­NESS IDEA

You’ve prob­a­bly heard lots of rea­sons why you shouldn’t to go into busi­ness. It’s too risky, you have to work more than you would in a reg­u­lar job, it costs too much... all in all, it just wouldn’t be sen­si­ble in your po­si­tion. But for ev­ery rea­son not to

Lift Magazine - - Contents - Writ­ten by MICHELLE SMITH Sin­gle Mum and CEO of Start Up Mum

1. BE­CAUSE YOU CAN

There is a busi­ness ap­pro­pri­ate for just about ev­ery­one’s ex­pe­ri­ence, in­ter­ests, or ex­per­tise th­ese days and so much sup­port to help you make it a re­al­ity. It really comes down to fig­ur­ing out what busi­ness you want to start. What do you love? What do you know a lot about? Do you have an idea for a prob­lem you could solve for peo­ple? Would you pre­fer to have a busi­ness on your own or do you want to get in­volved with an al­ready es­tab­lished busi­ness model like direct sales?

2. SO YOU CAN SPEND MORE TIME WITH YOUR CHIL­DREN

Let’s face it, a 9-5 job really isn’t 9-5 any­more when you add in the ad­di­tional time you need to be “seen” at work, at­tend out of hours func­tions or get things done in your own time. Add in the dreaded com­mute and it takes away a healthy chunk of valu­able time you could be spend­ing with your fam­ily.

3. SO YOU GET TO WORK ON THINGS YOU’RE PAS­SION­ATE ABOUT

Love what you do and you’ll never have to work a day in your life. Start­ing a busi­ness lets you do some­thing that lights you up and gets you ex­cited to jump out of bed in the morn­ing. It also keeps you get­ting out of bed when ob­sta­cles get in your way.

4. SO YOU CAN WORK FROM HOME

Work­ing from home keeps your busi­ness over­heads low. Plus if your chil­dren are sick, you have the flex­i­bil­ity to take care of them with­out hav­ing to use up all your sick days.

5. SO YOU CAN CUT DOWN ON CHILD CARE COSTS

De­pend­ing on the busi­ness, you might be able to re­duce your child care costs by work­ing around the hours that your chil­dren are awake. It may mean work­ing in the evenings but that might be an ex­change you are will­ing to make, es­pe­cially if you’re a born night owl any­way!

6. FOR THE FLEX­I­BIL­ITY

You get to do what you want, when you want, the way you want. No guilts, no ne­go­ti­a­tion. Sick child? School con­cert to at­tend? Hav­ing your own busi­ness means you have the flex­i­bil­ity to work around the needs of your life and fam­ily.

7. SO YOU CAN SAVE ON EX­PENSES

Work­ing away from your home comes at a cost. There’s com­mut­ing costs, work at­tire, laun­der­ing, child care, lunches and coffees. It all adds up. De­pend­ing on the busi­ness you want to start, ini­tial ex­penses may be low in com­par­i­son and you can man­age the on­go­ing ex­penses as you grow (and there are al­ways ways to cut ex­penses in a busi­ness!).

THERE WILL AL­WAYS BE OB­STA­CLES. DO­ING SOME­THING YOU LOVE IN A WAY THAT SUP­PORTS YOUR LIFE­STYLE WILL KEEP YOU GET­TING OUT OF BED WHEN YOU COME UP AGAINST THEM.

8. TO GIVE YOU A NEW CHAL­LENGE

There are few greater ways to chal­lenge your­self than by start­ing your own busi­ness. If you’re some­one who thrives on self-de­vel­op­ment, run­ning a busi­ness will en­cour­age you to be­come pro­fi­cient in ar­eas you may not have thought of. It sharp­ens your prob­lem-solv­ing skills, makes you de­velop an adap­tive mind set and in­spires cre­ative think­ing just to name a few.

9. SO YOU CAN MAKE MORE MONEY

In most cases, when you work for some­one else there’s a ne­go­ti­ated limit to how much money you can make, but as a busi­ness owner the sky really is the limit. And you de­cide if you want to work harder and earn more or ease things off as fam­ily com­mit­ments take pri­or­ity for a time.

10. FOR THE TAX BEN­E­FITS

There are lots of busi­ness ex­penses you can write off on tax. Things like travel, food, phone bills and por­tions of car pay­ments. Some busi­nesses can also qual­ify for gov­ern­ment in­cen­tives or grants. Ask your ac­coun­tant about the tax ben­e­fits you may be el­i­gi­ble for by start­ing your own busi­ness.

11. TO HAVE THE QUAL­ITY OF LIFE YOU WANT

There are so many op­por­tu­ni­ties to run your busi­ness on­line th­ese days so in many cases you can have ge­o­graph­i­cal free­dom. If you want to share the ex­pe­ri­ence of liv­ing abroad with your chil­dren or even go­ing on fre­quent work­ing hol­i­days, the world is truly your oys­ter.

12. TO BUILD YOUR SELF-ES­TEEM

Be­ing a sin­gle mum doesn’t pre­clude you from hav­ing a suc­cess­ful ca­reer, stay­ing ac­tive and healthy and hav­ing a close so­cial net­work of peers. It’s pos­si­ble to man­age it all in a way that suits you, your fam­ily and your needs and chal­lenges. Some­times you need an out­let, some­thing that’s just for you. Start­ing your own busi­ness can be that out­let, it can build your self-es­teem in truly new and in­cred­i­ble ways.

Don’t let neg­a­tive self-talk, in­ex­pe­ri­ence or doubt stop you. All you need is an idea and a se­ri­ous drive to take con­trol of your life and your dreams.

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