Calling time on risky drinking
CONSTRUCTION workers, baby boomers, gen-X and university students will be the focus of a new $1 million initiative by VicHealth.
The funding will go towards four new projects to help stamp out risky drinking across regional and rural Victoria.
VicHealth chief executive Jerril Rechter said the projects aimed to increase social support for low-risk drinking and reduce the impact of alcohol on the health of Victorians.
“Reducing the social acceptability of risky drinking is key to changing the drinking culture in Victoria,” Ms Rechter said.
“These new projects will target groups of people most likely to drink at risky levels.”
The four projects include a social media campaign, a peer support program, a campaign aimed at the LGBTI community and a program targeting contruction workers.