AD SPEND AN IS­SUE

Melville Times - - Opinion -

PIC­TURES of lit­tle Pierre in the Save the Chil­dren ad­verts on TV are heart­break­ing, but I won­der how many $10 dona­tions will have to be made to cover the cost of all the advertising be­fore they start to help the lit­tle boy?

Out of cu­rios­ity I timed one of the ad­verts – they run for 80 sec­onds, which adds up to quite a lot of money in the advertising world. V. GUEST, Lyn­wood.

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