GROOM­ING

DON’T SWEAT FAIL­ING FOL­LI­CLES, WRITES Elis­a­beth King, WHEN A RANGE OF PRODUC TS OUT THERE C AN HELP THE MAN B ATTLING THIN­NING HAIR.

Men's Style (Australia) - - Contents -

Tack­ling hair loss at any age

It’s long been known that 40 per cent of men su er from thin­ning hair by the time they reach their late twen­ties. But a new study from Evo­lis, maker of the first sci­en­tif­i­cally proven, over-the-counter hair loss prod­ucts launched in Aus­tralia for 20 years, makes even grim­mer read­ing. One in three 18-to 24-year-olds have al­ready ex­pe­ri­enced hair loss. Older Aussies rightly blame age­ing as the ma­jor cause of a thin­ning thatch, but 63 per cent of 18 to 34-year-olds be­lieve that stress is the rea­son their locks aren’t as lux­u­ri­ous as they once were.

Mil­len­ni­als who su er from hair thin­ning and loss are more likely to feel de­pressed than their older coun­ter­parts, re­ports the sur­vey. Feel­ing self-con­scious adds to the mis­ery. With seven out of 10 Aus­tralians blam­ing stress for hair fall-out, there’s been an up­surge of new hair loss, strength­en­ing and vo­lu­mis­ing prod­ucts hit­ting the mar­ket. Here are some of the main con­tenders…

EVO­LIS SHAM­POO AND TONIC FOR MEN

Long be­fore you’ve be­come a reg­u­lar wearer of head­gear to hide a re­ced­ing hair­line or bald patch, odds are you’ve tried some­thing to hold on to the fall­ing strands. Hair loss is hered­i­tary, but blame the FGF5 gene rather than your par­ents. Evo­lis Tonic uses break­through tech­nol­ogy fea­tur­ing an ac­tive botan­i­cal which in­hibits FGF5 to re­duce hair loss and in­crease the num­ber of fol­li­cles on the head. Use in tan­dem with Evo­lis Sham­poo, which en­hances hair growth and strength and pro­vides in­stant vol­ume via a catch-and-re­lease poly­mer. Bet­ter yet, both prod­ucts have been sci­en­tif­i­cally proven to re­duce hair loss in just 12 weeks. RRPS $35.95 and $59, re­spec­tively; evolisprod­ucts.com.au

KEVIN MUR­PHY RE­PAIR- ME

Few ex­perts know more about boost­ing hair health than Kevin Mur­phy, whose high-tech prod­ucts are sold in 40 coun­tries. The Mel­bourne mae­stro has launched three treat­ment prod­ucts boosted by en­cap­su­lated pro­teins that strengthen hair with­out weigh­ing it down. The trio – Re­pair-me Wash ($42.95), Rinse ($43.95) and Re.store ($49.95) – re­con­struct, re­pair and in­crease the elas­tic­ity and strength of weak and dam­aged hair. Avail­able from June from kev­in­mur­phy.com.au

AVEDA IN­VATI MEN NOUR­ISH­ING EX­FO­LI­AT­ING SHAM­POO AND SCALP RE­VI­TAL­IZER

Let’s state the claim most males are des­per­ate to hear. In clin­i­cal tests, this one-two sys­tem im­proved the look of thin­ning hair in four out of five men. Whether you use them as a pre­ven­ta­tive mea­sure or are al­ready bat­tling early to mod­er­ate thin­ning, the sham­poo kicks off the ac­tion by re­mov­ing pore-clog­ging buildup and se­bum with nat­u­rally-sourced sal­i­cylic acid. A prep step to the leave-in re­vi­tal­is­ing treat­ment that in­creases mi­cro-cir­cu­la­tion to in­crease hair health and growth. RRPS $49 and $89, re­spec­tively; aveda.com.au

FAT MUK VO­LU­MIS­ING BLOWOUT MOUSSE

The new crop of men’s hair prod­ucts prom­ise to do every­thing bar clean the bath­room floor. But oldies are good­ies when it comes to pump­ing up the vol­ume of fine hair. Mousse is un­beat­able for keep­ing thin­ner strands in place. Use on wet hair for a sleek look or dry hair to shape, hold and re-do your hair­style with­out stick­i­ness dur­ing the day. With a unique poly­mer sys­tem, this multi-tasker also locks out hu­mid­ity and pro­tects and con­di­tions the hair. $24.95; mukhair.com

KLORANE QUININE SHAM­POO, CON­DI­TIONER AND STRENGTH­EN­ING SERUM

Cel­e­brat­ing its 50th an­niver­sary this year, Klorane is the num­ber one hair­care brand in Euro­pean and French phar­ma­cies. Prob­lem-solv­ing is a core strength and this quinine-rich lineup has posted dou­ble-digit growth in Aus­tralia over the past two years. In ad­di­tion to high-per­for­mance quinine, other key in­gre­di­ents in­clude B vi­ta­mins and caf­feine to help treat per­ma­nent and tem­po­rary hair loss whether the cause is age­ing, hered­ity, ill­ness or stress. With reg­u­lar use of all three prod­ucts, hair ap­pears thicker and stronger as the scalp is stim­u­lated. Sham­poo and Con­di­tioner, each $10.95; Strength­en­ing Serum, $32.95; phar­ma­cies na­tion­wide.

VO5 EX­TREME STYLE MATT FI­BRE

Gel on thin­ning hair ad­ver­tises, rather than con­ceals, the fact that your crown­ing glory has lost a lot of its oomph. What’s needed is tex­ture and full­ness with­out any sheen to keep the sun from shin­ing through to the scalp. This rea­son­ably priced hair builder from the num­ber one men’s styling brand in the UK is easy to wash out, too. $8.99; price­line.com.au

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