Pony car’s debut year overshadows Falcon exit
Some win, some lose. The Ford Mustang was a winner in 2016
THE Ford Mustang’s debut year on the Australian market has been a massive hit with punters. It seems the Blue Oval faithful have found a new, two-door American hero to latch on to with the demise of the venerable Falcon.
Ford Ranger aside, the ’Stang was the brand’s highest-selling model with an impressive 6208 units sold for its first year on sale. Not bad for a car the company expected to shift just 1000 units of in that time. By comparison, only 4434 of the final, iconic Aussie sedans limped off the production line and into the driveways of the Falcon faithful.
Not only was the Mustang a standout within the Ford fold, it also eclipsed established rivals within the under-$80K Sports category. The likes of the Hyundai Veloster (2232), Toyota 86 (2068), Mazda MX-5 (1577) couldn’t come close to toppling the popular Pony.
Demand has a downside, though, and that comes via a seven-to-nine month wait for delivery of V8 GTs. Supply issues will hopefully be aided somewhat throughout 2017 with Ford Australia securing additional volume. It will also be interesting to see if the much publicised two-star ANCAP crash rating will have buyers galloping away in droves – we suspect probably not.
A significantly updated range for the 2018 model has already been previewed and should help sales continue on an upward curve. Revised styling, all-LED headlights, increased power, quad exhaust tips (V8), revised six-speed manual and a new 10-speed automatic, MagneRide dampers, upgraded interior as well as safety kit including lane-keep assist and pre-collision warning features. Tickford-fettled Mustangs are now also available, with a significant increase in power outputs of both the EcoBoost and 5.0-litre V8 versions. Watch this space.
Will Mustang continue its success heading into its second year on sale?