Springvale Snow Show 2016
MT BULLER hosted the annual Springvale Snow Fest on July 24.
Organisers estimated some 38,000 local residents attended the day enjoying an array of delicious food, live entertainment and most exciting of all – the chance to play in real snow provided by Mt Buller.
Niki Donaldson, sales and promotions manager for the Mt Buller Mt Stirling Resort Management, said it’s one of the biggest events on the resorts’ winter promotions calendar.
“It’s such a fantastic opportunity to promote Mt Buller to the Melbourne market, we love attending the festival and talking to young families about coming to Mt Buller for a snow holiday,” she said.
“Seeing children’s faces when they experience snow for the first time is absolutely amazing and we hope their parents get the desire to bring them to Mt Buller for their next family holiday or weekend away.”
SNOWPLAY: Fenced in, thousands took advantage of playing in the snow pit.
BOO: Blake the Flake sneaks up on this family group enjoying themselves.