WORD ON THE WEB RECOMMENDATIONS GO ONLINE OUR TIPS
Ask and encourage your friends to put all their recommendations in one place — the site is as helpful as you want it to be
Ask your customers for recommendations if they are happy with your service. The site includes a toolkit of images and sample copy for businesses to send to people they have worked for
If you are looking for a tradesperson or service outside your usual stomping ground, use the site’s “popular in your location” tool
There are no rights or wrongs when recommending. Make comments about promptness, friendliness, reliability, cost, hygiene, phone manner, staff and anything that made the experience positive
KEEP IT LOCAL:
A FRIEND’S recommendation can be worth a thousand reviews when it comes to hiring a tradie or service provider.
That’s the idea behind new social recommendation website, Recomazing, founded by former digital marketing professional, 32year-old Marc Cowper.
The site offers a platform for consumers to share the names of their favourite plumbers, builders and babysitters with friends, while also giving a boost to the top businesses.
“The light bulb moment for me was wishing there was a place I could store my positive opinions about various services – like good designers and web developers – and share them with friends,” Cowper says. “I call it a digital barbecue.”
For businesses, standard membership to the site is free.
Those who want access to analytical information about their recommendations can opt to pay a monthly fee.
The site is free for consumers, who can log in using Facebook.
Cowper says Recomazing provides an alternative for people who tend to shop for services using search engines and review sites, which can include false or sponsored content.
And for businesses, “nothing converts to a sale like a friendly recommendation,” Cowper says.