Thinking outside the box can pay off big
CREATIVITY is something many people don’t associate with the daily 9-5 office grind.
But that mindset needs to change if we’re going to embrace new opportunities, author and speaker Matt Jackson says.
Jackson, who founded a business focused on improving workplace culture and wrote The Age of Affect, says thinking outside the box can pay dividends.
“Creativity is considered one of the most valuable future job skills,” Jackson says.
So what is creativity and how do we hone this skill?
“Creativity means discovering/finding new ways ... it’s about creating value for your client,’’ he says.
While there is no such thing as “the way” and no single method is guaranteed to work all the time, Jackson says there are some actions we can take to make a difference.
“Idea generation is the first step. The second step is critical thinking,” he says.
“Critical thinking is commonly misunderstood (to be the opponent of creative thinking).”
But Jackson says critical thinking helps empower you to be able to choose which idea you are going to put into practice.
He says employees often get stuck in their comfort zones and stop being creative.
“Creative thinking requires breaking thinking patterns which changes your sense of reality and that is uncomfortable,” he says.
“Learn to think inside the box, then think the opposite or exist completely outside of the box ... then contribute ideas from your perspective to those who exist inside the box.
“Being agile increases the probability that you will notice and seize opportunities as they arise.”
Jackson says his personal relationship with creativity is “like any loving relationship in my life”.
“It is neither always positive or negative,” he says.
“Sometimes it feels like a natural flow and sometimes it requires real effort.” Details: Go to mjhjackson.com