Health business is born from disaster
LAURA Moore’s strong work ethic and passion for health and fitness is what fast-tracked her career from a personal trainer to a gym owner.
But it was not until both her business and positive spirit came crashing down that she was able to reach a new level of personal and professional growth.
The former Vision Personal Training gym owner credits the experience of watching her studio burn down in 2015 as the driving force behind her new business venture.
“I would open the studio at 5am and be there until at least 10pm,” she says.
“All of this hard work was beginning to pay off until I got a call from my head trainer one afternoon to tell me there’d been a big bang and some smoke.”
When it became clear that getting her business back no longer made financial sense, she spent seven months negotiating her way out of her franchise agreement.
“That was the worst time. I couldn’t tell anyone what was going on and I was almost living a double life,” Moore says.
“To the public I was a trooper but behind closed doors I was broken woman.
“I experienced weight gain, periods of extreme fatigue, bloating, low mood and anxiety. My body was giving up on me.” After much soul searching Moore began to realise how her mindset was affecting her body.
“My obsession with being the best led me to work much harder than I needed to and beat myself up when I didn’t achieve perfection,” she says. “My body was in a constant state of stress and eventually it pushed back.”
Moore decided to combine this personal growth and her personal training experience to launch new coaching business Uppy.
The performance and health training program aims to help women unlock their potential by dealing with the mental restraints holding them back.
“My market doesn’t need help in climbing the career ladder; they need help once they get there and are dealing with unrealistic ideals and a perfectionist outlook,” Moore says.
Laura Moore has created a new health and performance program Uppy.