Snapchat fil­ter puts sub­urb’s mu­ral mes­sage in frame

Mt Druitt - St Mary's Standard (East) - - NEWS -

Now they see a pro­fes­sional do the mu­ral and they don’t want to van­dalise it any­more

COLY­TON has moved into the dig­i­tal sphere and is one of a hand­ful of sub­urbs across Syd­ney with its own Snapchat fil­ter.

For those who aren’t phone-ad­dicted mil­len­ni­als, Snapchat is a fast-grow­ing so­cial plat­form with 150 mil­lion users where posts can only be viewed for a few sec­onds be­fore they are deleted.

Now Snapchat users in Coly­ton will be able to dis­play their lo­cal pride on­line by adding the Coly­ton fil­ter to pic­tures they send to their friends.

The pur­ple fil­ter, which is ac­ti­vated via the lo­ca­tion of the user’s phone, is the dig­i­tal rein­car­na­tion of a new mu­ral painted on the side of Deep’s Su­per­mar­ket on the cor­ner of Car­pen­ter St and Ben­nett Rd.

The mu­ral was part of the Team Coly­ton neigh­bour­hood re­newal project and was de­signed to de­ter peo­ple from tag­ging the wall.

Once the mu­ral was added, fewer peo­ple have sprayed graf­fiti on the wall, ac­cord­ing to su­per­mar­ket man­ager Billy Singh.

“Peo­ple used to come along and spray that wall all the time – it had to be cleaned so of­ten,” Mr Singh said.

“But the very next day peo­ple would come back and graf­fiti on it again.

“Now they see a pro­fes­sional do the mu­ral and they don’t want to van­dalise it any­more.”

Shop owner Benny Singh said the wall looked much bet­ter now and he was thank­ful for the coun­cil­backed pro­gram.

“The artist was do­nated by coun­cil, we are thank­ful for that,” he said. “It def­i­nitely looks bet­ter now.”

Well-known paste-up artist Mandy Shoene-Sal­ter put the mu­ral on the wall, which is a mix of painted el­e­ments and glued-on ma­te­rial.

To de­sign the mu­ral she com­bined ideas from Coly­ton res­i­dents in park con­sul­ta­tion ses­sions and with Year 9 stu­dents at Coly­ton Trade High School.

Team Coly­ton co-chair­woman Joanne Neil said her son Tim or­gan­ised the Snapchat fil­ter af­ter be­ing in­spired by the mu­ral.

Jour­nal­ist Elisha Pearce uses the Coly­ton geo-fil­ter.

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