A pop-art-inspired social-networking site that enables attendees to keep in touch
Web Heroes is a website for a local web designer meetup that is as much about the people attending as it is the content of the site itself. It serves to extend the lifetime of the physical meet into the digital domain, where each person (or ‘Hero’) attending has a place to find out about forthcoming events and forge links and connections with other members before or after a meet has taken place.
Inspired by Lichtenstein and pop art, we developed a playful comic-book style grid, which was used to reinforce the idea that each person was a Hero. Their superpowers are represented – Top Trump style – in their profile information: what they’re working on, where they’ve worked and their interactions with others. Heroes can ‘like’ or ‘hang’ with others they’ve met and see who has hung with each other using a counter. The typography, photography and bold colour scheme is confident, contemporary, a touch irreverent and fun: perfect for a memorable meet.
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