WELCOME TO NEUE LUXURY
Desire is intrinsic to the human experience and central to the notion of luxury. How could one live without this innate yearning? It is what catapults, moves and stimulates us. Heterogeneous by nature, desire can represent many things— a longing, a passion, an indulgence, a search or a drive, to bring to life that which we can only imagine.
Awakened through our experiences of the world, desire guides us towards imagined futures. It has the ability to offer emotional solace, physical pleasure and intellectual reward. Curiously, our brains generate desire in the same way regardless of the stimuli. The music we hear, the art we see or the people we desire, are all processed through the same complex network of cortical structures and neurological processes. And while some may take this elegant neurological dance for granted, we have done our best to stimulate your senses by way of the many thoughts, people and notions presented in our seventh issue.
To that point we take the time to celebrate the legacy of Italian painter and sculptor Alberto Burri (p.12) whilst contrasting his oeuvre against the artistic provocateur Wim Delvoye (p.2). We explore notions of couture, fast fashion and the iconic with Dr Noki (p.15) and attend the launch of the Aïshti Foundation with visionary Tony Salamé (p.8). We reflect upon the importance of gastronomic purity and simplicity with Massimiliano Alajmo (p.16) and speak to Ferrari’s Flavio Manzoni about his interdisciplinary design philosophy (p.20). Last and of course not least, we travel to Venice to speak with fashion iconoclast Rick Owens about his primal desire to make and create.
As we publish the second release of our category specific insert, Neue Fashion, we take time to thank our foundation partner Harrolds Luxury Department Store for their ongoing and extraordinary support. Neue Fashion signposts our commitment to expand our focus while presenting a specific and pointed discussion on luxury fashion in the 21st century. I trust that you will enjoy our desire issue along with the many layers, personalities and stories that we have uncovered throughout our journey.