PAUL SCHÜTZE

Neue Luxury - - News -

In 2012, Paul Schütze dis­played a beau­ti­fully con­sid­ered black book in the mid­dle of an art gallery. It was in­fused with per­fume and through­out the du­ra­tion of the event, would emit an elu­sive scent to passers-by. Due to pop­u­lar de­mand, the Lon­don based ol­fac­tory mav­er­ick has since mar­keted a line of the fra­grance to avid clien­tele. Schütze’s scents evoke mem­o­ries both fa­mil­iar and for­eign such as tan­ning li­brary books and in­cense float­ing through a Ja­panese tem­ple.

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