A natural beauty
Samantha Sargent, the founder of Be genki aromatherapy wellness company, is elbow-deep in essential oils in her home office when I first speak with her about her thriving Byron-based business. A few weeks later, when I call her a second time, she is hiking through the Swiss Alps. She laughs when I ask her to describe her typical day.
“That’s difficult! I have been travelling with my husband for the past six years and we are away anywhere from 100 – 200 days a year … the day is always different. But, when we’re at home, our day starts with a beach walk and swim and then it’s into the emails and orders. It finishes with a sunset walk before a G&T.”
Home is Goonengerry, on a countryside property in the Byron Bay Hinterland. “We have pythons, beautiful birds, wallabies and echidnas and little micro bats. When I was younger I always dreamed of living where the countryside meets the ocean so that I could grow all my own food, while also being able to go for a walk and swim each day. And … here I am now living it.”
Sam says life today is fast paced and most of us are faced with stress on a day-to-day basis whether it be physically, emotionally or spiritually. “In order to achieve optimum wellness and inner harmony I believe that we need to learn how to deal with that stress and nurture ourselves on all levels, inside and out. This is why I created Be genki and my online shop Be Naturally You.”
She has a diverse background of holistic nutrition, make-up artistry, skin care and image training, physical education (fitness), aromatherapy, access consciousness, Vipassana meditation and Aura-soma.
Her beautiful products are based on five sensory blends that meet every emotional and mental need, from relaxation to self-love, and are 100% natural, organic, Gm-free, vegan and cruelty-free. They are also packaged in Miron violet glass, the only glass in the world that helps keep the potency and life force of our ingredients intact and blended surrounded by rose quartz, quartz, citrine and amethyst crystals.
“Superstition or not, it’s our way of making sure we give you the best quality and best balanced products,” says Sam.
‘Genki is simply the Japanese word to describe the holistic feeling of being happy, healthy and harmonious. That’s the feeling I want my customers to achieve.'
Be genki founder Samantha Sargent