No app round-up would be complete without this slice of social media royalty
What the app does
You know what this one is, right? This summer, Instagram announced that it now hosts more than half a billion users, with an average of 95 million photos and videos being posted each day. So if you don’t use Instagram, chances are that you know at least five photographers who do.
You can upload photos, apply one of Instagram’s ready-made filters and effects to it, and share it within seconds. It’s the simplicity that wins here out here, since it’s easy to follow your friends’ photos, as well as professional photographers and (should you wish to) favourite celebrities.
When to use it
Use Instagram any time that you want to share a photo with your family or friends – or any of the 500 million other users. The sheer volume of people posting photos on here means that it’s become the go-to place to get your work seen by a wider audience. And if you don’t want that, you can always make your account private so that only the people you approve can see your photos and videos.
Instagram makes for a very convenient centralised location to share your photos to your other social media feeds, as with just a couple of taps your photo also can be piped across and published to Facebook, Flickr, Twitter and Tumblr. This is optional, and you can turn sharing on or off for each shot.
How to use it
Facebook owns Instagram, so if you’re new to the latter you can use your Facebook details (or email address) to log in, and you can send an invitation to your Facebook friends to follow you. You can start uploading and building up a following straight away – it’s surprising how quickly people find you when you make your first post. The app will recommend other people you may know and want to follow, and you can explore their work before you commit!
You can also use the in-app camera to take a shot, apply filters and edit images (or not, #nofilter) and share these photos instantly online. Oh, and it’s free.
Turn on push notifications and you’ll know when people follow you or ‘like’ your photos
Instagram is synonymous with filter effects. You can easily remove the ones you dislike
Choose an image on your device or shoot a fresh one, then edit either in the app
Instagram will suggest other users to follow, based on likes and who you’re following