My big break

NPhoto - - Contents - Keith Wil­son

Clas­sic car pho­tog­ra­pher Amy Shore re­calls how one photo changed the course of her ca­reer

When Amy Shore grad­u­ated in the sum­mer of 2013, the Le­ices­ter­shire lass ex­pected to be em­bark­ing on a ca­reer in craft de­sign. Although pho­tog­ra­phy had been her school­girl pas­sion she didn’t rate her chances of mak­ing a ca­reer as a pro pho­tog­ra­pher. How­ever, that sum­mer a lo­cal per­for­mance-car me­chanic, RM Wil­son Engi­neer­ing, asked her to take some pub­lic­ity shots of a replica Fer­rari 330 P4.

“The Wil­sons, Bob and his son Sam, had spent the past 25 years on and off build­ing it and asked me if I could come around and take some photos,” says Amy. The world of clas­sic and per­for­mance cars was not un­fa­mil­iar to Amy as her fa­ther, Andy, had worked for the Wil­sons for about ten years. “He knew them re­ally well. Pre­vi­ously he’d worked for the Lo­tus F1 team, so cars, clas­sic mar­ques and rac­ing were very much in the fam­ily.” The Wil­sons used the photos as a gallery on their com­pany web­site, while Amy, feel­ing rightly pleased with the results of her first pho­tog­ra­phy com­mis­sion, posted the images on her own In­sta­gram page.

Soon af­ter Amy’s In­sta­gram post the cel­e­brated Amer­i­can car pho­tog­ra­pher Eas­ton Chang re­posted her Fer­rari P4 pic­tures on his Face­book page. “Eas­ton was the ear­li­est trace I can find of some­one with a large num­ber of fol­low­ers shar­ing the al­bum on his Face­book page, which had half a mil­lion likes!” As a re­sult of Chang’s post­ing, Amy’s own Face­book page “blew up with vis­i­tors”.


One of her Face­book vis­i­tors was the clas­sic car web­site petro­li­ “They asked if I wanted to start pho­tograph­ing cars for them and writ­ing sto­ries too. Sto­ries about the cars, but also about the own­ers them­selves. I was over the moon, be­cause I was sud­denly be­ing told that some­one would pay me to take pic­tures of cars!” Later that sum­mer, Amy vis­ited Good­wood Re­vival and mes­saged some of her images from the day to Good­wood’s Face­book page. “Off the back of those they asked me to do a shoot at their mem­bers’ meet­ing.”

The of­fers of work con­tin­ued and con­vinced Amy that she had a fu­ture in pho­tog­ra­phy af­ter all. With reg­u­lar clients now in­clud­ing Good­wood, Lexus, Jaguar Land Rover and Tri­umph, it isn’t just Amy who is pleased with how ev­ery­thing has un­folded: “My dad is usu­ally my as­sis­tant on shoots as well, and it’s re­ally nice to see his happy face, be­cause he’s ob­vi­ously a car fa­natic him­self and it’s ba­si­cally down to him that I do the job that I do, and have an amaz­ing life.”

Le­ices­ter­shire-based Amy Shore has quickly es­tab­lished her­self as one of Bri­tain’s lead­ing pho­tog­ra­phers of clas­sic and sports cars. Her work fea­tures in mo­tor mag­a­zines such as Oc­tane, Evo, Clas­sicDriver and Revo­lu­tion. She is a Nikon UK Am­bas­sador...

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