Show me the money
For an online, print-on-demand service the initial costs are low, apart from the initial cost for setting up a website. But if you want to start selling physical prints, then you’ll need to get a selection of your images printed and framed, which could cost £500 to £1000 or more. Then for art markets there are other costs, such as display stands to properly present your images, while there may also be a hire fee for a gallery exhibition.
You’ll need to budget for the cost of replenishing prints as they sell, and any other materials, such as business cards.
How much can you earn?
For small items, such as greetings cards, postcards or small unframed prints, the returns per item will be very low. You’ll be lucky to see a profit of £1 per item, so these need to be high-volume sellers.
Larger framed prints offer a much higher return, from £30 and upwards per print, depending on the size. But the larger the print, the smaller the market will be, so bear this in mind when pricing and printing.