A FAIRLY gutsy - or you might even say ballsy - health promotion has certainly attracted attention for a pharmacy in Devon in the UK.
A formal complaint was lodged over a window display at the pharmacy which involved a large pair of testicles under the sign “How well are you looking after your crown jewels͍”
It was apparently the brainchild of the pharmacy’s manager Lynda Kelley (pictured below with the offending items) who said she wanted to raise awareness of testicular cancer.
The giant balls, “nestled on a tinsel-fringed cushion” proved somewhat confrontational for one customer, with Kelley saying she was “deeply saddened” to find someone was offended.
“If there is a cancer which can be prevented then we need to get that message across, and our target audience for testicular cancer is young men,” she said.
She said while many passers-by have had a laugh, the message is clearly getting through.
“We’ve been bold with what we did so it would get attention, rather than just a poster which wouldn’t work,” Kelley said.
The campaign will continue all month, to help a charity which supports men with testicular cancer called “It’s in the Bag”.