Plan aims to develop Aboriginal tourism
Ngarluma indigenous tourism operator Clinton Walker has welcomed the State Government’s $4.6 million Aboriginal Tourism Development Program as an opportunity to put Pilbara tourism on the map.
Tourism Minister Kim Hames has announced a partnership between Tourism WA and the Western Australian Indigenous Tourism Operators Council to deliver a program to support a sustainable Aboriginal tourism sector.
Dr Hames said the program would have a two-pronged approach, offering marketing and business development services.
“Marketing will help lift awareness of Aboriginal tourism experiences around the State, while about 20 businesses will be selected by Tourism WA and WAITOC for product and business development,” he said.
Under the program, business coaches will work with each operator to develop an action plan which will aim to move operators towards export-ready status and sustainability.
WAITOC chairman Robert Taylor said the program would be the largest economic development initiative managed by an Aboriginal tourism organisation in Australia.
“The Aboriginal Tourism Development Program will deliver good economic outcomes for the State,” he said.
Pilbara-based Ngurrangga Tours director Clinton Walker said he hoped Pilbara tourism operators would not be overlooked in the selection process.
“This place deserves world recognition,” he said.
Expressions of interest in the program close at 4pm on Friday, September 18.
EOI forms can be downloaded from the WAITOC website at www.waitoc.com.