Well­ness re­treat boost for re­gion

Pilbara News - - Pilbara News - ■ Tom Zaun­mayr

An­other ma­jor event has been added to the City of Kar­ratha’s sched­ule with ac­cep­tance of a fund­ing re­quest for a well­ness re­treat.

Af­ter be­ing knocked back pend­ing more in­for­ma­tion at the De­cem­ber coun­cil meet­ing, coun­cil­lors voted in favour of fund­ing the Pil­bara Health and Well­ness Re­treat for $104,000 through the Ma­jor Event Spon­sor­ship Scheme last month.

It will fea­ture na­tion­ally renowned well­ness gu­rus as well as health classes with an aim of putting the re­gion at the fore­front of the health and ac­tive tourism trend.

Ad­ven­ture Re­treat Com­pany co-founders Ky­lah Mor­ri­son and Amanda Ewin said the re­treat, to be held about late July, would cater to men and women and was unique to WA.

Ms Ewin said the event had al­ready drawn in­ter­est lo­cally and abroad.

“We’ve had a bou­tique travel agent in Aus­tralia want to part­ner with us ex­clu­sively and have also been in touch with yTravel blog, who have 175,000 read­ers in the US,” she said.

“We’ve also had a travel agent from Brazil who is re­ally keen to come and at­tend the re­treat.

“They be­lieve this would go off in the Brazil­ian mar­ket so they want to pro­file it on their web­site as a spir­i­tual travel ex­pe­ri­ence.”

Ms Mor­ri­son said they would be part­ner­ing with Fer­vor to help with cater­ing and mar­ket­ing, mean­ing City of Kar­ratha res­i­dents will get a se­cond dose of the bush tucker de­gus­ta­tion spe­cial­ists who al­ready re­ceived fund­ing for a sep­a­rate event through the same scheme.

“The key thing is it is build­ing on what we al­ready have,” she said.

“It’s for­ag­ing for lo­cal bush tucker, it’s show­cas­ing that cul­tural as­pect, it’s amaz­ing geo­tourism, it’s pet­ro­glyphs — all th­ese aspects which are to­tally unique to the Pil­bara.”

City of Kar­ratha Mayor Peter Long said the event would be a di­verse new ad­di­tion to the City’s cal­en­dar.

“Health and well­be­ing is a fast­grow­ing seg­ment of the leisure tourism mar­ket and we are pleased that we have en­tre­pre­neur­ial lo­cals who have pro­posed to de­velop an event to tap into this mar­ket,” he said.

“This is the type of event that will not only bring vis­i­tors but has the po­ten­tial to gen­er­ate sig­nif­i­cant cov­er­age in travel and life­style pub­li­ca­tions na­tion­ally and in­ter­na­tion­ally.”

Coun­cil­lors also voted to re­visit a pro­posal for a fash­ion fes­ti­val af­ter of­fi­cers rec­om­mended against fund­ing it for a se­cond time.

Newspapers in English

Newspapers from Australia

© PressReader. All rights reserved.