Grants to boost tourism
Three City of Karratha businesses have been awarded grants of up to $5000 to help boost the region’s appeal as a tourist destination.
The Ranges Karratha, Whim Creek Hotel and Cracker Jack Paddle Sports were granted last week amounts of $1000$5000 under the City’s new Tourism Business Grant Scheme to develop their online marketing strategies and attract tourists to the area.
Cracker Jack Paddle Sports owner Jaclyn Nicholl said she appreciated the support for small tourism businesses and thought the grants’ focus on digital media was “bringing the Pilbara into the 21st century”. “High-quality media will allow future bookings and give people outside the region a chance to see what we have on offer,” she said.
“At the moment my stand-up paddleboarding is really solely run by the local community, and I haven’t had too many tourists, because they don’t tend to stop.
“They come in for supplies, they don’t tend to recreate. So to be able to change the image (of Karratha) and have things on offer over time would be great.”
City of Karratha Mayor Peter Long said the grant recipients would help promote the region to tourists online.
“We are committed to supporting the tourism industry to diversify our economy,” he said.
Cracker Jack Paddle Sports owner Jaclyn Nicholl.