Port Dou­glas to again star as ad­ven­ture festival venue

Port Douglas & Mossman Gazette - - NEWS -

PORT Dou­glas will again play a star­ring role in the 2013 Cairns Air­port Ad­ven­ture Festival fol­low­ing the success of this year’s events in our back­yard.

Hun­dreds of peo­ple lined the streets from Oak Beach to Macrossan Street on Sun­day to cheer on the cy­clists as they rode up and down to­wards Cairns as part of the 180km cy­cle leg of the Iron­man, which also in­cluded a 3.8km swim and a 42.2km run.

Four Mile Beach was also the fo­cal point on May 27 when hun­dreds of ath­letes crossed the fin­ish line in both the Co­ral Coast Triathlon and Hek­ili Great Ocean Chal­lenge.

The RRR Moun­tain Bike Chal­lenge was also ex­pected to fin­ish on Four Mile the same day but had to be post­poned un­til July 8 be­cause of da­m­age to the track caused by record rain­fall.

Or­gan­iser Tammy Barker said the at­mos­phere in Port Dou­glas over all the events had been “in­cred­i­ble”.

“The meet­ing of the three events on Four Mile beach is a mag­i­cal recipe,” she said.

“This year we have seen triple the com­peti­tor and crowd fig­ures, which only means good things for the area, and for the com­pe­ti­tion.”

Or­gan­is­ers USM Events con­firmed Port Dou­glas would con­tinue to play a lead role in the fu­ture of the highly re­garded sport­ing festival.

“We are locked into the cur­rent for­mat for five years, given the over­all success of this year’s event, and crowd and par­tic­i­pa­tion fig­ures, we will look to ex­tend that com­mit­ment to an­other five years,” Ms Barker said.

An eco­nomic im­pact study con­ducted by USM Events in the wake of last year’s festival re­vealed $6.52 mil­lion was di­rectly gen­er­ated in the Cairns area from the event.

An hour-long doc­u­men­tary on the Iron­man will be beamed to over 360 mil­lion homes world­wide.

“We expect that the eco­nomic im­pact to the local area will be sig­nif­i­cantly higher this year,” Ms Barker said.

“The feed­back from ath­letes and spec­ta­tors has been re­ally pos­i­tive, the only dis­ap­point­ment was the weather, but that’s out­side any­one’s con­trol.

“The footage of the event looks breath­tak­ing, par­tic­u­larly the scenes of the Iron­man com­pe­ti­tion headed to­wards Port Dou­glas, with blue skies and glis­ten­ing wa­ters - It is sure to be great for fur­ther gen­er­at­ing tourism to the area.”

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