Insightful trip to China
TRAVELLING to China for a Tourism Queensland program has proved insightful for Freestyle Resort resident manager Jason Moore.
Joining a delegation of 40 tourism operators from Queensland and 40 from New South Wales for China Mission 2013, Mr Moore experienced the country while meeting senior figures from the travel industry.
‘‘It exceeded my expectations and was a big eye-opener to see such a massive population,’’ he said.
‘‘ The first city we went to, Chengdu in the Chongqing province for a three-day workshop, is a city with a population greater than Australia,’’ he said.
‘‘It’s such a big country that has changed so rapidly that even my homework seemed a little out of date, everybody has a mobile phone are all hooked onto social media, the young people are switched on, well-educated and affluent.
‘‘If you walk along the streets of Beijing or even Chengdu, you see more wealth on each corner than you do in Sydney or Melbourne.’’
Although Mr Moore did a day trip to China once over 25 years ago, this was his first real experience of the country, culture and people and he will definitely be returning.
‘‘ I can see a great business opportunities for Port Douglas accommodation places and all of the other tourism industries as a result of this trip,’’ he said.
‘‘The senior agents say the China consumer is calling out to travel to places just like Port Douglas/Daintree, for the experience of nature, clean air, good service and friendly independent travel.
‘‘It’s all the things we have to offer in our region distinct from Cairns, Melbourne and Sydney, we tick all the boxes for what they’re looking for.
‘‘I’m totally gratified I actually took the step to go over and find out for myself.’’
While in China, Mr Moore had a couple of free days where he want to the panda research station and saw them in the zoo environment and walked along the Great Wall of China.
‘‘I didn’t realise how powerful an opportunity it was and I’m going to capitalise on that and bring lots of Chinese guests to Port Douglas,’’ he said. ‘‘We are going to have to be a lot more ‘China Ready’.
CULTURAL CONNECTIONS: Freestyle Resort manager Jason Moore on the Great Wall of China