Cus­tomer re­la­tions re­mains top pri­or­ity

Port Douglas & Mossman Gazette - - FRONT PAGE -

IM­PROV­ING con­sumer re­la­tion­ships and cus­tomer ser­vice has been a pri­or­ity for the real es­tate in­dus­try as it con­tin­ued to weather the prop­erty mar­ket down­turn last year. Real Es­tate In­sti­tute of Queens­land CEO An­ton Kar­dash re­vealed that hard work had helped agents through a dif­fi­cult pe­riod. Mr Kar­dash re­leased the re­sults of an in­dus­try sur­vey that showed agents con­sid­ered main- tain­ing a high rep­u­ta­tion as an im­por­tant is­sue. ‘‘What we saw was a real fo­cus on cus­tomer ser­vice,’’ Mr Kar­dash said. ‘‘A real fo­cus on fol­low- up, con­nect­ing with peo­ple... es­tab­lish­ing a per- sonal and agency rep­u­ta­tion.’’

Among dif­fi­cul­ties the in­dus­try faced, 41 per cent of prin­ci­pals said over­all con­di­tions were a ma­jor chal­lenge. ‘‘There was an ac­knowl­edge­ment that there had been some im­prove­ment, but there’s still a very slow mar­ket,’’ Mr Kar­dash said. Ven­dor ex­pec­ta­tions were still not in line with the cur­rent state of the mar­ket.

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