Ac­com­mo­da­tion mar­ket growth

Port Douglas & Mossman Gazette - - FRONT PAGE - Angelique Pat­ter­son

GROW­ING in­ter­na­tional and do­mes­tic mar­kets and good weather have all con­trib­uted to a strong growth in the ac­com­mo­da­tion mar­ket in the Dou­glas re­gion.

Data re­leased by Tourism and Events Queens­land shows that Trop­i­cal North Queens­land had a 10 per cent growth in yield, more than dou­ble the national aver­age.

There has been a steady in­crease in room nights oc­cu­pied and also a steady in­crease in the room rate, which has re­sulted in the growth.

Tourism Port Dou­glas and Dain­tree ex­ec­u­tive of­fi­cer Dou­glas Ryan said 2012 saw an in­crease in our in­ter­na­tional mar­ket and also a 16 per cent in­crease in do­mes­tic trav­ellers.

‘‘The 10 per cent growth is a great in­di­ca­tor that things have turned up a bit, peo­ple are trav­el­ling and with the Aus­tralian dol­lar drop­ping, we are get­ting a lot more out of the US mar­ket,’’ he said.

‘‘The in­ter­na­tional mar­ket as a whole looks like there’s an in­sur­gence into the re­gion, the UK is hold­ing up but we do get ma­jor­ity share of the UK traf­fic in Port Dou­glas and the Nether­lands, French and Ital­ian are all up.

‘‘The Dou­glas re­gion is do­ing bet­ter gen­er­ally than all of Queens­land, some places are re­ally strug­gling such as the Whit­sun­days.’’

Lazy Lizard Mo­tel man­ager Jim Ewan said they have seen steady growth with an in­crease in for­ward book­ings.

‘‘Last year was def­i­nitely an im­prove­ment on the year be­fore and this year started off okay as well, the book­ings seem to keep rolling in,’’ he said.

‘‘The weather has been kind to us over the wet sea­son and it’s prob­a­bly brought a few more in and peo­ple in some coun­tries seem to be trav­el­ling - Eu­ro­peans mainly, Amer­i­cans and Cana­di­ans.’’

Pep­pers Beach Club Port Dou­glas gen­eral man­ager Jeremy Nord­kamp said they also have strong for­ward book­ings for the next six months.

‘‘The for­ward book­ings are look­ing spec­tac­u­lar, June to Oc­to­ber we are fore­cast­ing well ahead of last year,’’ he said.

‘‘ Our prop­erty has shown year- on- year growth and we’ve had a bet­ter last cou­ple of months, the very dry Wet has ob­vi­ously helped as well as be­ing wet down south.’’

Mr Nord­kamp said their ma­jor mar­ket is still do­mes­tic with a lot of vis­i­tors com­ing from Melbourne.

‘‘Our stronger mar­ket for Pep­pers is com­ing out of Vic­to­ria, we’re see­ing some in­ter­na­tional groups come through, through cruise lin­ers, but it’s more do­mes­tic travel,’’ he said.

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