Website plays growing role for Century 21
CENTURY 21 Australia recorded the highest number of unique visitors to its website in October, reflecting growing activity in the property market and the ongoing digitalisation of the real estate group. The number of unique visitors to the firm’s Australian website was 27 per cent greater in October 2013 compared to the same month in 2012 and attracted 85 per cent more visitors from mobile devices when comparing the same periods. ‘‘ These results reflect the ongoing strengthening of the Australian property market, the global presence of the Century 21 real estate network, and growing international interest in Australian property,’’ said chairman and owner of Century 21 Aus- tralasia, Charles Tarbey. ‘‘The growing trend of consumers searching for property information through tablets and mobile devices emphasises the importance of real estate groups being ‘mobile ready’."