Re­gion’s ho­tels show best profit growth

Port Douglas & Mossman Gazette - - NEWS - Nick Dal­ton

THE Far North’s ho­tel sec­tor has shown the best profit growth in Aus­tralia.

A Drans­field Ho­tels and Re­sorts re­port says the lat­est fig­ures show that Cairns and Port Dou­glas ‘‘led the coun­try in RevPAR (rev­enue per avail­able room) growth, with a sig­nif­i­cant 12.4 per cent in­crease.’’

RevPAR is a per­for­mance in­di­ca­tor used by the ho­tel in­dus­try by mul­ti­ply­ing a ho­tel’s av­er­age daily room rate by its oc­cu­pancy per­cent­age. The re­port cov­ered the six months to June, 2013.

‘‘Cairns and Port Dou­glas de­mand growth has slightly ex­ceeded ex­pec­ta­tions over the last 18 months on the back of very strong in­ter­na­tional vis­i­tor growth,’’ it said.

Room book­ings by in­ter­na­tional visi­tors grew by 18.2 per cent, do­mes­ti­cally by 2.5 per cent and over­all by 5.7 per cent.

‘‘The Cairns mar­ket has started to come into its own from a very low base. Lim­ited sup­ply with good ac­cess to high growth in­ter­na­tional leisure mar­kets pro­mote rate growth.’’

The re­port said long-term growth needed to be backed by the re­fur­bish­ment of age­ing ho­tel rooms.

Queens­land Ho­tels As­so­ci­a­tion Far North accommodation divi­sion chair­man Nic O’Don­nell said the re­gion was iden­ti­fied as ‘‘the stand-out per­former in the na­tion and, as we know, is in re­cov­ery mode af­ter a few lean years’’.

‘‘The 2013 re­sults were well above fore­casted pre­dic­tions and mov­ing for­ward will re­main as one of the top growth re­gions along with Syd­ney.

Mantra’s north Queens­land re­gional gen­eral man­ager Win­ston Hall said the group con­tin­ued to fore­cast this year would con­tinue ‘‘strong year-on-year per­for­mances’’ over the past three years.

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