TOURISM AUSTRALIA - AUSSIE SPECIALIST NETWORK
Aussie Specialist Programme is TA’s platform for training travel agents across the globe, and inbound tour operators in Australia. There are over 12,0000 Aussie Specialists and there are a number of marketing opportunities for Australian tourism suppliers to get involved with the Aussie Specialist Program. Travel Club Entice Aussie Specialists to try your product and visit your region the next time they are in Australia by offering an industry rate on travel, tours, accommodation and attractions. All Aussie Specialists gain entry to the Travel Club once fully qualified which provides access to these special industry rates. Product update videos Educate Aussie Specialists about your product by creating a short two minute video introducing yourself and your product, explaining the product location and key selling points outlining how Aussie Specialists can sell your product to their clients. These can either be created professionally or for free via an iPhone. Training events Training events for Aussie Specialists are held overseas and in Australia and provide you with the opportunity to promote your product faceto-face with Aussie Specialists. These events are promoted on Tourism Australia’s Trade Events website, http://www.tradeevents.australia.com/ teo3/home/index.do, and in Tourism Australia’s weekly online newsletter, Essentials, http:// www.tourism.australia.com/newsletters/ essentials.aspx. For more information, please contact your industry relations manager, Glen Davis at email@example.com.