The holiday rush is on
THE family holiday segment is kicking in for Douglas and Daintree as visitor numbers to the town swell for the school holidays.
A publicity blitz last week by Tourism Port Douglas and Daintree to allay fears in southern markets about possible cyclone damage appears to be paying off.
Accommodation managers were busy last week fielding inquiries from potential visitors, some of whom were seeking an alternative to holidays in the Whitsundays following the ravages of Cyclone Debbie.
Like TPDD, they took to social media to put out a positive message of the April peak session.
Owner/manager of Pavilions apartments on Macrossan Street, Grant Pheasant, said he had been active on social media putting out the message last week that the region was open for business and the cyclone had not shut anything down. He hadn’t noticed any pickup in bookings due to the Whitsundays’ misfortune — with which he sympathised — “but we hope to”.
“We’re booked solid for Easter, but much of that was one big booking on its own,” he added. “The rest of April is good, but only as good as April last year.
“The high season was extremely strong for us but January, February and March were awful.”
Liz Schibig at Paradise Links in Port Douglas said there had definitely been confusion in the market as to the condition of our region due to the cyclone, and there had been inquiries as to availability. “Overall things are looking pretty positive, so we’re happy,” she said.
Rebecca Shillingford at QT Port Douglas said “Easter is always fantastic for us. We’ve only got a handful of rooms left to sell.”
All of April was looking good for the QT, she said.