BEHIND THE SCENES: KIP&CO

WE GO BEHIND THE SCENES WITH KIP&CO ON THEIR NEW SEA­SON CAM­PAIGN SHOOT, BROUGHT TO YOU BY MASSAGES, MAR­GAR­I­TAS AND A WHOLE LOT OF IRON­ING!

Real Living (Australia) - - CONTENTS -

We take a peek at what goes on dur­ing a cam­paign shoot for this cult brand

“YOU’LL NEVER SEE US SHOOT A FULL CAM­PAIGN IN STU­DIO – IT’S NOT OUR STYLE AND IT’S NOT EX­CIT­ING. WE HAVE SUCH A GREAT TEAM WHO WE’VE WORKED WITH FOR OVER FOUR YEARS NOW, AND ALTHOUGH OUR SHOOTS ARE HUGE AND LOADS OF WORK, THEY ARE ABOVE AND BE­YOND BLOODY FUN.”

Mix it up “We aim to keep things fresh and vi­brant, and al­ways create pieces that can work back with pieces from pre­vi­ous sea­sons,” Hay­ley says. Put to work “You’d be sur­prised how much iron­ing is in­volved!” Hay­ley says of the hard yakka of shoot­ing. “We also make beds, move fur­ni­ture around, do mod­els’ make-up … Our favourite part is see­ing the col­lec­tion come to­gether at the end.”

Child’s play “Our own kids are in all our shoots and we gen­er­ally rope in a cou­ple of other gor­geous friends and their chil­dren, for ease,” Hay­ley tells.

Lo­ca­tion, lo­ca­tion The Kip&Co girls are reg­u­lar visi­tors to Bali. “It’s a place we feel re­ally com­fort­able and gives us all-round good vibes.”

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