BE­HIND THE SCENES: SARAH EL­LI­SON

We find out how stylist and RL alumni Sarah El­li­son con­ceived her new range of fur­ni­ture

Real Living (Australia) - - CONTENTS -

LO­CA­TION, LO­CA­TION, LO­CA­TION

“We shot in four places: Bronte and Ta­ma­rama beaches in Syd­ney, a stu­dio and this amaz­ing home in Avalon. I wanted the dream Aussie beach house with big open spa­ces, great nat­u­ral light and earthy fin­ishes – this house ticked every box.”

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In the mist “We had a 5am start that day be­cause I wanted to get the right ‘sun­rise’ light on the mir­rors [above],” Sarah tells. “Some­thing I didn’t con­sider is how many times we would have to pol­ish the mir­rors be­cause of all the sea spray. It was never-end­ing!” Down the line “I had this idea of shoot­ing plinths down the shore­line, but it didn’t all go to plan,” Sarah ex­plains. “The sand was so wet, we had to dig the plinths into the sand so they didn’t fall over – it was hi­lar­i­ous!” Dave Wheeler shot the cam­paign at all four lo­ca­tions. “He to­tally got my vi­sion,” Sarah says.

Make it per­sonal “Nor­mally I’m styling shoots with other peo­ple’s prod­ucts, but this was a lot more per­sonal,” Sarah says. “I wanted to do some­thing dif­fer­ent, which is why we shot the fur­ni­ture in situ – so you can see the pieces in a real home.”

It’s a set-up “The house had dif­fer­ent floor­ing – beau­ti­ful oak and con­crete – which meant we could cre­ate dif­fer­ent looks,” Sarah says. “We emp­tied the whole place and cre­ated rooms within rooms.” The New Wave is avail­able at Sara­helli­son.com.au and Click­on­fur­ni­ture.com.au

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