Have a beef

Seymour Telegraph - - NEWS -

Pro­duc­ers and con­sumers have been in­vited to pro­vide feed­back on a doc­u­ment look­ing at sus­tain­able beef pro­duc­tion.

The Red Meat Ad­vi­sory Coun­cil said last week the draft Aus­tralian Beef Sus­tain­abil­ity Frame­work is avail­able for in­dus­try com­ment un­til Fe­bru­ary 17.

It fo­cuses on fos­ter­ing longevity and pros­per­ity for pro­duc­ers and con­sumers alike for the $18 bil­lion Aus­tralian beef sec­tor.

Coun­cil in­de­pen­dent chair Don Mackay said the draft frame­work was the cul­mi­na­tion of ex­ten­sive con­sul­ta­tion.

‘‘We now want all mem­bers of the beef value chain from pro­duc­ers to con­sumers to help us de­fine what sus­tain­able Aus­tralian beef means; and how we mea­sure and re­port this to the wider com­mu­nity,’’ Mr Mackay said.

The draft frame­work sup­ports pri­or­i­ties in the Meat In­dus­try Strate­gic Plan 2020, which fo­cus on im­prov­ing trans­parency.

See www.sus­tain­ableaus­tralian beef.com.au/ to join the con­ver­sa­tion and of­fer feed­back.

In­put: The draft Aus­tralian Beef avail­able for in­dus­try com­ment. Sus­tain­abil­ity Frame­work is now Pic­ture: Libby Price

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