Honda Aus­tralia part­ners Syd­ney Opera House

Shepparton News - Shepparton Car Weekly - - FRONT PAGE -

Honda Aus­tralia has strength­ened its com­mit­ment to the arts through a new part­ner­ship with Syd­ney Opera House.

Honda Aus­tralia di­rec­tor Stephen Collins said the part­ner­ship aligned with Honda’s phi­los­o­phy of us­ing clever think­ing to bring dreams to life.

“The vi­sion and cre­ativ­ity be­hind Syd­ney Opera House events par­al­lel Honda phi­los­o­phy. We felt by part­ner­ing with this world-class per­form­ing arts cen­tre, we are able to demon­strate Honda’s clever think­ing and sup­port one of Aus­tralia’s most iconic land­marks,” Mr Collins said.

“We look to part­ner with the lead­ing arts or­gan­i­sa­tions and events in Aus­tralia to build rel­e­vance for the Honda brand and add value to the au­di­ence ex­pe­ri­ence.”

The Opera House is Aus­tralia’s busiest and best-loved cul­tural precinct, one that is in­creas­ingly em­brac­ing new tech­nol­ogy to en­hance the ex­pe­ri­ence of the 8.2 mil­lion peo­ple who visit each year. A key el­e­ment of the part­ner­ship is Honda’s sup­port of the am­bi­tious and in­no­va­tive new Live at the House pro­gram. Cre­ated in part­ner­ship with YouTube, Live at the House streams Syd­ney Opera House’s con­tem­po­rary mu­sic con­certs live on YouTube. Through­out 2013, Honda will help bring the Opera House ex­pe­ri­ence to any­one at any­time, wher­ever they are.

To sub­scribe to the live stream­ing, visit www.youtube. com/liveatthe­house

The Opera House is Aus­tralia’s busiest and best-loved cul­tural precinct, one that is in­creas­ingly em­brac­ing new tech­nol­ogy

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