Toy­ota sales best in four years

Shepparton News - Shepparton Car Weekly - - SHEPPARTON CAR WEEKLY -

Toy­ota Aus­tralia has recorded its best new-ve­hi­cle sales since 2010 for the first two months of the year.

New of­fi­cial fig­ures show Toy­ota deal­ers sold an in­dus­try-high to­tal of 29 846 ve­hi­cles in Jan­uary and Fe­bru­ary, 1.5 per cent more than for the same pe­riod last year.

Toy­ota’s 2014 tally is al­ready more than 11 200 sales ahead of its near­est ri­val, plac­ing it in line for a 12th con­sec­u­tive year as Aus­tralia’s best-sell­ing au­to­mo­tive brand.

Toy­ota’s four-year sales high has also re­sulted in its mar­ket share im­prov­ing by 92 ba­sis points to 17.6 per cent this year, com­pared with the same pe­riod last year.

The lat­est fig­ures show Toy­ota deal­ers sold 16 200 ve­hi­cles last month — the best Fe­bru­ary since 2010.

Toy­ota’s Fe­bru­ary sales rep­re­sent an in­crease of 1.1 per cent com­pared with the same month last year, and come on the back of a Jan­uary year-on-year re­sult that was also im­proved.

Corolla and HiLux were again Toy­ota’s best-sell­ing ve­hi­cles in Fe­bru­ary with HiLux re­vers­ing Jan­uary’s re­sult to claim top spot by just 15 sales — 3348 to 3333.

HiLux two-wheel and four- wheel drive were joined by Toy­ota’s Camry sedan, 86 sports coupe, LandCruiser 200, HiAce van and HiAce bus in leading their re­spec­tive sales seg­ments in Fe­bru­ary.

Toy­ota Aus­tralia sales and mar­ket­ing ex­ec­u­tive di­rec­tor Tony Cramb said the com­pany’s re­sults so far this year were par­tic­u­larly pleas­ing in the face of an over­all mar­ket that had eased slightly.

‘‘The Aus­tralian new-ve­hi­cle mar­ket re­mains strong with sea­son­ally ad­justed fig­ures point­ing to an­other full-year re­sult of 1.1 mil­lion sales,’’ Mr Cramb said.

‘‘Pur­chases by busi­ness are show­ing signs of im­prove­ment, which is a wel­come sign as con­sumers con­tinue to as­sess eco­nomic sig­nals that sug­gest nei­ther a surge in sales nor a down­turn of any size,’’ he said.

‘‘Toy­ota’s gains in sales and mar­ket share au­gur well for the year, es­pe­cially with an all-new Kluger SUV to be launched this month fol­low­ing the Fe­bru­ary ar­rival of a new-gen­er­a­tion Corolla sedan.’’

For a full run­down on Toy­ota and their ve­hi­cles, call into Shep­par­ton Toy­ota, Mel­bourne Road. Or call the show­room on 5823 1301.

Toy­ota’s 2014 tally is al­ready more than 11 200 sales ahead of its near­est ri­val, plac­ing it in line for a 12th con­sec­u­tive year as Aus­tralia’s best-sell­ing au­to­mo­tive brand

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