Celebrating 25 years of going topless
Mazda North American Operations is setting its sights on sun-drenched dreams of spring and summer by celebrating 25 years of the MX-5 at next month’s New York International Auto Show.
Showcasing 15 MX-5 vehicles, from auto show concepts to race cars to production models, New York will host the biggest birthday party yet for the storied two-seat roadster. Mazda North American Operations president and chief executive Jim O’Sullivan said the MX-5 was the quintessential Mazda.
“And after 25 years, every vehicle in the line-up continues to feature some characteristic of MX-5 – a fluid shifter, lightness on its feet, quickness around a corner, a funto-drive DNA,” Dr O’Sullivan said.
“With all the whiz-bang technology and comfort amenities increasingly added to modern vehicles, MX-5’s direct connection between car and driver still remains the standard feature that puts smiles on drivers’ faces.”
Making its global debut on February 9, 1989 at the Chicago Auto Show, the MX-5 won over critics and consumers with its styling, handling and affordability. After all, here was a racing-tuned convertible sports car that almost anyone could afford – and buy one they did.
The MX-5 is the quintessential Mazda
With more than 900 000 units sold across its three generations, MX-5 continues to be a multi-faceted master of the driving experience. As an enthusiast favourite for deepdiving into S-curves, a smooth weekend coastal cruiser or the vehicle that speed-hungry racing champions aspire to, MX-5 exudes driving with emotion.
The New York International Auto Show opens to the public on April 18. Mazda will have two display booths at the event.
For a full rundown on Mazda vehicles call into McPherson Motors Shepparton, or phone the showroom on 5823 2100.
MX-5’s direct connection between car and driver still remains the standard feature that puts smiles on drivers’ faces