District buoy­ant

AU­GUST 2, 1971

Shepparton News - - NEWS -

Of all ru­ral ar­eas in Aus­tralia, Shepparton was prob­a­bly the most pros­per­ous and con­fi­dence in its future was not lack­ing.

This was stated today in a re­port from the De­velop Shepparton Com­mit­tee by its sec­re­tary, Mr R. O’Brien.

The state­ment said that Shepparton’s econ­omy was based on di­ver­sity.

It claimed that un­due em­pha­sis was be­ing placed on the ef­fect on the over­all econ­omy of the area by the cur­rent over-pro­duc­tion of pears. How­ever, it was true that up to 100 pear grow­ers were se­ri­ously fi­nan­cially em­bar­rassed, mainly be­cause of the for­mula evolved by a ma­jor can­ner to sta­bilise in­put.

Com­po­nents of this for­mula in­volved share­hold­ing, the grow­ers’ sup­ply his­tory, and their abil­ity to de­liver a pear crop bal­anced with peaches or apri­cots. The DSC said Shepparton district was un­sur­passed in the world for its pro­duc­tion of high-qual­ity pears.

On the di­ver­si­fi­ca­tion of the district’s prod­ucts, the DSC made the fol­low­ing points: The most ef­fi­cient dairy farms in Aus­tralia are here. Milk is man­u­fac­tured into a va­ri­ety of prod­ucts, with a flex­i­ble ap­proach to mar­ket de­mand and mar­ket out­lets. The future of the Shepparton Abat­toirs, un­der the ex­pe­ri­enced man­age­ment of Go­val Meats Pty Ltd, ap­pears bright. The com­pany kills and pro­cesses un­der con­di­tions un­sur­passed for hy­giene and ef­fi­ciency. In­deed, this was the first abat­toir in the Com­mon­wealth to meet the strin­gent health con­di­tions re­quired for ex­port­ing to the US.

Camp­bells Soups (Aust) Pty Lim­ited has its fac­tory here. Its prod­ucts have an en­vi­able rep­u­ta­tion through­out Aus­tralia and be­yond. The largest unit of the highly es­teemed tex­tile group Cleck­heaton Ltd is in this city. ● Read more of Shepparton’s his­tory at fromt­hearchives. shep­p­news.com.au

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