CEN­TARA’S COR­PO­RATE SIDE

Dis­cover the prop­er­ties in Thai­land, Mau­ri­tius and the Mal­dives that are per­fect for your next busi­ness event.

Signature Travel & Lifestyle - - Contents -

To be in a des­ti­na­tion that ‘in­spires’ – where par­tic­i­pants are in­vig­o­rated and stim­u­lated by their sur­round­ings – must surely rate as one of the key fac­tors of any suc­cess­ful MICE ex­pe­ri­ence. It adds an aura of ex­cite­ment, aware­ness and cre­ativ­ity that can en­cour­age a flow of fresh new ideas that re­sult in highly suc­cess­ful re­sults for all those in­volved.

A des­ti­na­tion that gen­er­ates an air of ex­cite­ment pro­vides an in­cred­i­ble mo­tive for par­tic­i­pants to op­er­ate at their best and also leaves a mem­o­rable im­pres­sion that lasts much longer than the event it­self; and that is a good longterm strat­egy for any busi­ness.

Stay­ing in the lux­ury Spa Deluxe Ocean Fac­ing suite at the Cen­tara Grand Beach Re­sort & Vil­las Krabi in Thai­land ear­lier this year – set at the base of soar­ing cliffs and with 180-de­gree panoramic views over the An­daman Sea – was in­spir­ing. The sun­rises and sun­sets were dra­matic, the ver­ti­cal pil­lars of lime­stone rocks ris­ing out of the ocean sur­real, the am­bi­ence of the can­dlelit à la carte beach din­ing un­for­get­table, snorkelling in crys­tal-clear wa­ters ex­hil­a­rat­ing. I felt stim­u­lated and full of ideas – the per­fect ba­sis for any meet­ing.

MICE at your fin­ger­tips

Cen­tara Hotels & Re­sorts seems to have com­bined the best of both worlds: unique prop­er­ties in equally unique lo­ca­tions that stretch across South-East Asia and the In­dian Ocean en­com­pass­ing Viet­nam, Bali, Mal­dives, Mau­ri­tius, Sri Lanka and its home base of Thai­land. All are de­signed to meet the needs and in­spi­ra­tions of the MICE mar­ket – cut­ting-edge fa­cil­i­ties and so­cial/cor­po­rate pro­grammes, stylish lux­ury ac­com­mo­da­tion, gourmet din­ing and en­rich­ing cul­tural ex­pe­ri­ences.

It is an en­tic­ing com­bi­na­tion which has seen the MICE sec­tor con­tinue to grow for Cen­tara. To meet this de­mand Cen­tara has re­cently ex­panded its web­site, adding a ded­i­cated area for MICE ser­vices pro­vid­ing key in­for­ma­tion on each prop­erty in the com­pany’s ex­ten­sive port­fo­lio. It in­cludes the Grand, Cen­tara, Cen­tra and Bou­tique brands.

“We are now able to of­fer such a diver­sity of meet­ings and events venues across our port­fo­lio in many key des­ti­na­tions that a ded­i­cated MICE web­site has be­come a vi­tal ser­vice to our clients and cus­tomers,” Cen­tara Se­nior Vice Pres­i­dent Sales and Mar­ket­ing, Chris Bai­ley, said.

He said the MICE web­site has been di­vided into three in­di­vid­ual sec­tions to tar­get the dif­fer­ent mar­kets: the ‘Cor­po­rate’ sec­tion is ded­i­cated to meet­ings, con­fer­ences and ex­hi­bi­tions; the ‘Ro­man­tic’ sec­tion to wed­dings, com­mit­ment cer­e­monies and vow re­newals; and the ‘So­cial’ sec­tion fo­cuses on gala din­ners, com­pany re­treats, award cer­e­monies, in­cen­tives, con­certs and team build­ing.

“Our clients now have the abil­ity to view all plat­forms in one area, al­low­ing them to fully un­der­stand the size and com­plex­ity of both the brand and an in­di­vid­ual prop­erty and all it has to of­fer as a venue for their event,” Mr Bai­ley said.

For Aus­tralians and Aus­tralian com­pa­nies the venues are ex­otic and en­tic­ing, be it for an un­for­get­table wed­ding, meet­ing or team build­ing ex­pe­ri­ence; prop­er­ties such as the Cen­tara Grand Azuri Re­sort & Spa Mau­ri­tius, in par­tic­u­lar.

Beach or board­room?

The re­sort nes­tles in the heart of the 170-hectare Azuri com­plex, edged by a stun­ning white-sanded beach and vast la­goon, per­fect for wa­ter sports and team-build­ing ac­tiv­i­ties. Its tra­di­tion­al­style rus­tic ar­chi­tec­ture re­flects the coun­try’s rich Por­tuguese, Dutch, French and In­dian cul­tural in­flu­ences but the in­te­ri­ors re­flect a spa­cious, el­e­gant min­i­mal­ism. The meet­ing fa­cil­i­ties are cut­ting-edge and hi-tech.

To wind down, the lux­u­ri­ous six-suite SPA Cen­va­ree of­fers a range of tra­di­tional Thai mas­sages and treat­ments.

In Thai­land, the Cen­tara Grand Beach Re­sort & Vil­las Hua Hin, built in the early 1920s, cap­tures the clas­sic colo­nial-style build­ings of the time – an el­e­gant, grand sea­side es­tate set on sweep­ing green lawns that run down to the wa­ter­front. The rooms, with their pol­ished woods, tra­di­tional 1920s Euro­pean-style decor and shut­ter win­dows, add to the airy colo­nial feel.

It is also lo­cated close to eight world-class 18-hole golf cour­ses, Hua Hin Hills Win­ery, night mar­kets and the his­toric Mri­ga­daya­van Palace – a former royal res­i­dence.

Other key Thai prop­er­ties in­clude the Cen­tara Grand Beach Re­sort Phuket, lo­cated at the se­cluded end of Karon Beach. With its strik­ing Sino-Por­tuguese design and beach­front lo­ca­tion, it is a hid­den gem on the wa­ter’s edge and per­fect for wa­ter sports and team­build­ing ex­er­cises.

Another ab­so­lute gem is the Cen­tara Grand Beach Re­sort Sa­mui. It ex­udes a Raf­fles-like charm with magnificent white col­umns and high ceil­ings, all open­ing to trop­i­cal gar­dens that flow down to Chaweng Beach. There is a tran­quil am­bi­ence, yet it’s in the cen­tre of town.

High city style

Then there is the five-star flag­ship, Cen­tara Grand at Cen­tralWorld, Bangkok – the grand dame of MICE prop­er­ties, ad­ja­cent to the Bangkok Con­ven­tion Cen­tre and world-class shop­ping cen­tres such as Siam Paragon, Cen­tralWorld and the new high-end Cen­tral Em­bassy com­plex.

The 55-storey prop­erty com­bines its lo­ca­tion with panoramic views and re­sort-style fa­cil­i­ties. Its 26th floor is a ded­i­cated life­style com­plex com­plete with ten­nis courts, pool, gar­den and state-of-the-art gym fa­cil­i­ties.

For idyl­lic in­cen­tive ex­pe­ri­ences, the Cen­tara Grand Is­land Re­sort & Spa Mal­dives, and sis­ter prop­erty Cen­tara Ras Fushi Re­sort & Spa Mal­dives, of­fer lux­ury get­aways in one of the most beau­ti­ful re­gions in the world.

With the new ded­i­cated web­site, Cen­tara has put all of its 74 prop­er­ties at the fin­ger­tips of its MICE clien­tele – where agents, event plan­ners and clients can ex­tract key in­for­ma­tion in choos­ing a des­ti­na­tion and prop­erty that meets all their needs – and lay the plans for an ex­cit­ing, mem­o­rable MICE ex­pe­ri­ence. www.cen­tara­ho­tel­sre­sorts.com/mice

01

02

Newspapers in English

Newspapers from Australia

© PressReader. All rights reserved.