The art of listening
HAVE you ever felt the sales person you are dealing with is just not listening to you?
They talk over you, ask the same question twice, or worse still, don’t ask any questions at all.
Perhaps you or your employees may be guilty of this yourself, in your own business.
One of the fundamental keys to building trust with people is to become an active listener and to take the time to really hear what the other person is saying.
That means asking the right questions. Questions that get people talking to you, not just responding with a yes or a no.
Asking a customer to tell you about something can establish a connection.
Approaching a customer with the words “Tell me how I can best help you” or “Tell me about your weekend” for example, lets people know you are tuned in and really listening to them and this can launch into a rather interesting discussion.
By taking the time to really listen to your employees and customers and gain valuable feedback in the process, you will build a loyal following for both your business and your brand.
Here are some techniques to become a more active listener:
When actively listening to someone, lean forward slightly and make eye contact, and don’t forget to smile.
Focus on the person you are talking to and don’t be distracted by what is happening around you.
Resist the urge to interrupt and pause for a few seconds before responding.
Ask open questions, use the ‘tell me’ technique.
Listen with your ears, eyes and heart. Practise empathetic listening, by putting yourself in the other party’s shoes.
When you utilise these simple techniques in everyday life you will find your relationships with those around you will take on an entirely new positive perspective.
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To make an appointment with of our experienced advisers, call 9792 2666 or email admin@businesssouth