Friends frame their suc­cess

Southern Gazette (South Perth) - - NEWS -

THE brain­child of two best friends, Shift Cre­ative is more than just a pho­tog­ra­phy ser­vice. The bou­tique fash­ion and pho­tog­ra­phy com­mer­cial is the in­no­va­tion of Como’s Jes­sica Yeh and Shelley’s Juliet Chen.

While the brand is most com­monly known for its pho­tog­ra­phy work, Shift Cre­ative also boasts a solid back­ground in com­mer­cial fash­ion print­ing in look­books, dis­plays and more.

Shop&Style Spe­cial­ists di­rec­tor Kirsty Noakes got the low­down from the suc­cess­ful busi­ness­women at the re­cent WA Fash­ion Awards.

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