Boost for spud industry
SHOPPERS can buy up to 1.5kg of potatoes for the price of a coffee, according to WA Food Ambassador Don Hancey.
“People go and spend $4 on a coffee and can get a kilo or a kilo-and-a-half of spuds, maybe more, for the same price,” Mr Hancey said.
The Osborne Park-based chef joined WA Potatoes chief executive Simon Moltoni at the Joondanna Community Food Garden last month to promote the Todatoes campaign that promotes the potato industry and health benefits of the vegetable.
It was the same day Agriculture and Food Minister Alannah MacTiernan announced that $484,316 recovered from a legal trust fund would be distributed back to growers, along with the $200,000 of costs paid by Galati Nominees Pty Ltd.
Potato Marketing Corporation (PMC) funds, including those in a legal fund levied to pursue action against the Galati companies, were vested to the State Government when the PMC was abolished in December last year.
WA Potatoes, based in West Perth, launched its new campaign in June.
“We’ve had a difficult time the past 18 months to two years with deregulation which has challenged our growers,” Mr Moltoni said.
“We’ve also had two biosecurity incursions that have severely affected our market access to the rest of the country.”
Mr Hancey cooked Baldivis and Manjimup potatoes for the campaign – one lot in canola oil and dukka and the other in canola oil and rosemary.
SEE THE VIDEO AT WA Food Ambassador Dan Hancey and WA Potatoes CEO Simon Moltoni promoting the potato industry and the health benefits of the vegetable.