WILD AT HEART
Bad boy chefs are edging out models and actors as the new poster boys, if a campaign from Dior is any indication. The brand has enlisted four spirited chefs to help celebrate the first anniversary of its men’s fragrance Sauvage. Colin Fassnidge (above), with his motorbike obsession and Michael Hutchence swagger, is the first Dior disciple. The social media campaign theme is “wild at heart.” Can he relate? “I do like a little bit of danger, motorbikes, diving with sharks.” Luke Powell, the inked-up chef behind Sydney’s LP’S Quality Meats, is also in touch with his dark side. “There’s nothing better than ripping your shirt off and pouring whisky in your eyeballs,” he says, waggishly. But Powell will be a father soon. “I’m trying to pull the reins in.” Hubert’s Dan Pepperell and Acme’s Mitch Orr both admit to a rebellious streak. “Our gang is named the wild boys,” says Pepperell. “We always bend the rules at Acme,” adds Orr. Chefs are front and centre more than ever. “We’re outspoken, overly confident idiots,” says Orr. Yet all four reject the celebrity tag. “There is nothing glamorous about being on your feet all day,” says Powell. “I can’t wait for rock star garbage truck drivers.” For more from the chefs, see delicious.com.au.