We’re game for roo

Sunday Herald Sun - - News -

THE re­luc­tance to eat our na­tional em­blem is on the wane as more peo­ple opt for kan­ga­roo meat ahead of more tra­di­tional cuts.

The global de­mand for game meats, in­clud­ing goat, has prompted a surge in prices.

Butch­ers said the pop­u­lar­ity of kan­ga­roo and goat had been en­hanced by mar­ket­ing the prod­uct to new coun­tries in the same way as beef and wine are spruiked.

The value of kan­ga­roo in­creased by 90 per cent and goat by 146 per cent in the three years to 2015-16 — higher than any other meat.

Macro Meats founder Ray Borda, whose com­pany con­trols the big­gest re­tail dis­tri­bu­tion of wild game kan­ga­roo in the world, said the meat was now sold as a premium prod­uct.

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